Active Orders
Year
2024
Role
Lead Product Designer
Platform
Mobile (iOS & Android)
Duration
3 months
Challenge
The order tracking screen was one of the most visited yet least evolved parts of the Getir app. Users checked it repeatedly during the delivery window, yet it offered little beyond a status label — creating anxiety, inflating support contacts and missing a key engagement opportunity.
Tools
Focus areas
Real-time UX, anxiety reduction, engagement, post-order experience
Goal
Redesign the active orders experience to reduce delivery anxiety, surface the right information at the right moment, and create a post-order touchpoint that builds trust and encourages repeat purchases.
Design explorations
Impact
Reduced support contacts related to order status and improved post-order engagement metrics.
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